Global Certificate in Brand Image Strategy
-- ViewingNowThe Global Certificate in Brand Image Strategy is a comprehensive course that equips learners with essential skills to excel in brand management and strategy. This certificate program highlights the importance of a strong brand image in today's competitive marketplace, emphasizing the critical role of branding in driving business success.
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โข Unit 1: Introduction to Brand Image Strategy
โข Unit 2: Understanding Brand Identity and Positioning
โข Unit 3: Analyzing Consumer Perception in Branding
โข Unit 4: Building a Strong Brand Image through Visual Elements
โข Unit 5: Crafting a Consistent Brand Voice and Messaging Strategy
โข Unit 6: Utilizing Digital Platforms for Effective Brand Image Management
โข Unit 7: Leveraging Public Relations and Media for Brand Image Enhancement
โข Unit 8: Measuring and Monitoring Brand Image Performance
โข Unit 9: Protecting Brand Image through Intellectual Property Rights
โข Unit 10: Adapting Brand Image Strategy in a Global Context
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