Masterclass Certificate in Lead Gen with Google Ads

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The Masterclass Certificate in Lead Gen with Google Ads is a comprehensive course designed to equip learners with essential skills for career advancement in digital marketing. This course focuses on lead generation, a critical aspect of any successful marketing strategy, and Google Ads, the most popular advertising platform worldwide.

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About this course

In this course, you will gain hands-on experience in creating and optimizing Google Ads campaigns, learning the latest industry best practices and techniques. You will also learn how to measure and analyze campaign performance using Google Analytics and other tools. With the increasing demand for digital marketing professionals, this course provides learners with a competitive edge, enabling them to create and manage effective lead generation campaigns that drive business growth. By completing this course, learners will earn a Masterclass Certificate in Lead Gen with Google Ads, demonstrating their expertise and proficiency in this in-demand field.

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Course Details

• Unit 1: Introduction to Lead Generation with Google Ads
• Unit 2: Understanding the Google Ads Interface
• Unit 3: Keyword Research and Selection for Lead Gen
• Unit 4: Creating High-Converting Google Ads Campaigns
• Unit 5: Writing Effective Ad Copy for Lead Generation
• Unit 6: Optimizing Landing Pages for Google Ads Lead Gen
• Unit 7: Utilizing Google Ads Extensions for Lead Generation
• Unit 8: Tracking and Measuring Lead Gen Performance with Google Ads
• Unit 9: Advanced Google Ads Strategies for Lead Generation
• Unit 10: Staying Updated with Google Ads Best Practices for Lead Gen

Career Path

In the UK's thriving digital marketing landscape, lead generation roles are in high demand. The above 3D pie chart highlights the distribution of various lead generation roles in the job market. * Digital Marketing Managers hold 25% of the market share, showcasing their importance in strategically planning and executing marketing initiatives. * PPC Specialists make up 20% of the market, emphasizing the crucial role of paid advertising in lead generation. * Content Marketing Specialists and SEO Specialists each represent 15% and 20% of the market, respectively, indicating the need for engaging and optimized content. * Social Media Managers comprise the remaining 20%, reflecting the significance of social platforms in attracting and nurturing leads. These statistics shed light on the ever-evolving UK job market, where lead generation skills are highly sought after and well-compensated. Professionals equipped with these in-demand skills can explore a fulfilling and lucrative career path in the digital marketing industry.

Entry Requirements

  • Basic understanding of the subject matter
  • Proficiency in English language
  • Computer and internet access
  • Basic computer skills
  • Dedication to complete the course

No prior formal qualifications required. Course designed for accessibility.

Course Status

This course provides practical knowledge and skills for professional development. It is:

  • Not accredited by a recognized body
  • Not regulated by an authorized institution
  • Complementary to formal qualifications

You'll receive a certificate of completion upon successfully finishing the course.

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MASTERCLASS CERTIFICATE IN LEAD GEN WITH GOOGLE ADS
is awarded to
Learner Name
who has completed a programme at
London School of International Business (LSIB)
Awarded on
05 May 2025
Blockchain Id: s-1-a-2-m-3-p-4-l-5-e
Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.
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