Masterclass Certificate UX Analytics: Mastering Metrics

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The Masterclass Certificate UX Analytics: Mastering Metrics course is a comprehensive program designed to equip learners with essential skills in User Experience (UX) analytics. This course emphasizes the importance of data-driven decision making in UX design, a highly sought-after skill in today's technology-driven world.

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About this course

In this course, you'll learn how to measure and analyze user behavior, identify patterns, and use these insights to optimize digital products. This hands-on training will not only enhance your understanding of UX principles but also provide you with the tools to effectively communicate your findings to stakeholders. With the increasing demand for UX designers who can leverage data to improve user experience, this course is a valuable investment in your career advancement. By the end of this course, you will have the ability to apply UX analytics methods to real-world projects, making you a highly competitive candidate in the job market.

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Course Details

Unit 1: Introduction to UX Analytics & Key Metrics
Unit 2: User Research & Data Collection Methods
Unit 3: Quantitative Analysis in UX: Statistics & Visualization
Unit 4: Qualitative Analysis in UX: User Interviews & Usability Testing
Unit 5: Establishing & Tracking KPIs for UX Success
Unit 6: A/B Testing & Experimentation in UX Design
Unit 7: Usability Heuristics & Expert Reviews
Unit 8: Accessibility & Inclusive Design Metrics
Unit 9: Analytics Tools for UX Research: Google Analytics, Hotjar, & More
Unit 10: Communicating UX Findings & Data-Driven Decision Making

Career Path

The UX analytics field is booming, and understanding job market trends is crucial for success. This 3D pie chart reveals the current UK UX job market distribution, highlighting the demand for various UX roles. As a UX professional, it's important to stay updated on these trends and consider career advancement opportunities. Let's discuss these roles and their salary ranges: 1. **UX Designer**: As a primary contributor to the user experience, UX Designers earn an average salary of £40,000 to £65,000 in the UK. 2. **UX Researcher**: By diving into user behavior and preferences, UX Researchers make an impact with £35,000 to £58,000 salaries. 3. **UX Writer**: Crafting clear and concise content, UX Writers earn an average of £30,000 to £50,000. 4. **UX Developer**: Integrating design and functionality, UX Developers receive £35,000 to £60,000. 5. **UI/UX Designer**: Combining visual design and UX principles, UI/UX Designers earn £30,000 to £55,000. Staying current with UX market trends and skill demand will help you make informed decisions and advance your career in this thriving industry.

Entry Requirements

  • Basic understanding of the subject matter
  • Proficiency in English language
  • Computer and internet access
  • Basic computer skills
  • Dedication to complete the course

No prior formal qualifications required. Course designed for accessibility.

Course Status

This course provides practical knowledge and skills for professional development. It is:

  • Not accredited by a recognized body
  • Not regulated by an authorized institution
  • Complementary to formal qualifications

You'll receive a certificate of completion upon successfully finishing the course.

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MASTERCLASS CERTIFICATE UX ANALYTICS: MASTERING METRICS
is awarded to
Learner Name
who has completed a programme at
London School of International Business (LSIB)
Awarded on
05 May 2025
Blockchain Id: s-1-a-2-m-3-p-4-l-5-e
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