Executive Development Programme in Ad Targeting and Product Management

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The Executive Development Programme in Ad Targeting and Product Management is a certificate course designed to empower professionals with the latest strategies and tools in ad targeting and product development. This program addresses the growing industry demand for experts who can leverage data-driven insights to create effective ad targeting campaigns and innovative products.

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About this course

By enrolling in this course, learners will gain essential skills in ad targeting, product management, and user experience design, preparing them for leadership roles in the digital advertising and product development sectors. The course curriculum covers key topics such as audience segmentation, cross-channel advertising, product roadmapping, and user research, providing a comprehensive overview of the ad targeting and product management landscape. Upon completion of the program, learners will be equipped with the skills and knowledge necessary to drive business growth, optimize customer engagement, and advance their careers in this high-growth field.

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Course Details

• Ad Targeting Fundamentals
• Understanding Customer Segmentation and Profiling
• Psychographics and Behavioral Targeting Techniques
• Programmatic Advertising and Real-Time Bidding
• Cross-Channel Ad Targeting Strategies
• Measuring Ad Targeting Performance and KPIs
• Product Management Essentials
• The Product Lifecycle: From Idea to Launch
• Agile Product Development and Roadmapping
• Customer-Centric Product Design and UX
• Metrics and Data Analysis for Product Managers

Career Path

In the ever-evolving digital landscape, Ad Targeting and Product Management have become two crucial components in an organization's growth strategy. The Executive Development Programme in Ad Targeting and Product Management equips professionals with the necessary skills and expertise to drive innovation, maximize revenue opportunities, and enhance customer experiences. This section showcases a 3D pie chart representing the distribution of professionals in two primary roles – Ad Targeting Specialist and Product Management Professional. The data visualization highlights the growing demand for experts in these fields in the UK. As a Data Visualization Expert, it is essential to effectively communicate complex data trends to the target audience. By utilizing Google Charts, the rendered chart offers a transparent background and a 3D effect, ensuring user-friendly engagement. The Ad Targeting Specialist role focuses on utilizing user data and market research to optimize digital advertising campaigns. Meanwhile, Product Management Professionals are responsible for overseeing product development, from ideation to execution, to meet market needs and customer expectations. The Executive Development Programme in Ad Targeting and Product Management offers comprehensive training to excel in these roles and stay ahead in the competitive job market.

Entry Requirements

  • Basic understanding of the subject matter
  • Proficiency in English language
  • Computer and internet access
  • Basic computer skills
  • Dedication to complete the course

No prior formal qualifications required. Course designed for accessibility.

Course Status

This course provides practical knowledge and skills for professional development. It is:

  • Not accredited by a recognized body
  • Not regulated by an authorized institution
  • Complementary to formal qualifications

You'll receive a certificate of completion upon successfully finishing the course.

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Sample Certificate Background
EXECUTIVE DEVELOPMENT PROGRAMME IN AD TARGETING AND PRODUCT MANAGEMENT
is awarded to
Learner Name
who has completed a programme at
London School of International Business (LSIB)
Awarded on
05 May 2025
Blockchain Id: s-1-a-2-m-3-p-4-l-5-e
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