Certificate in Website Performance & Marketing Analytics

-- viewing now

The Certificate in Website Performance & Marketing Analytics is a comprehensive course designed to equip learners with essential skills for career advancement in today's data-driven world. This course focuses on the importance of data analysis in website performance and digital marketing, providing learners with hands-on experience using industry-leading tools such as Google Analytics and Tableau.

4.0
Based on 4,029 reviews

2,263+

Students enrolled

GBP £ 140

GBP £ 202

Save 44% with our special offer

Start Now

About this course

In this course, learners will gain a deep understanding of website optimization, conversion tracking, and marketing analytics, enabling them to make informed decisions that drive business growth. With the increasing demand for data-driven professionals, this course is an excellent opportunity for learners to enhance their skillset and stand out in the job market. By the end of this course, learners will be able to analyze website performance data, create data visualizations, and develop data-driven marketing strategies that deliver results. Enroll today and take the first step towards a rewarding career in website performance and marketing analytics!

100% online

Learn from anywhere

Shareable certificate

Add to your LinkedIn profile

2 months to complete

at 2-3 hours a week

Start anytime

No waiting period

Course Details

• Unit 1: Introduction to Website Performance & Marketing Analytics
• Unit 2: Understanding Key Performance Indicators (KPIs)
• Unit 3: Google Analytics Setup & Configuration
• Unit 4: Analyzing Website Traffic & User Behavior
• Unit 5: Conversion Tracking & Reporting
• Unit 6: SEO Analytics & Ranking Factors
• Unit 7: Social Media Analytics & Engagement Metrics
• Unit 8: Email Marketing Analytics & Metrics
• Unit 9: A/B Testing & Optimization
• Unit 10: Data Visualization & Storytelling

Career Path

The Certificate in Website Performance & Marketing Analytics is a fantastic stepping stone for individuals seeking to dive into the ever-evolving digital landscape. This section features a 3D pie chart that represents relevant statistics, such as job market trends, salary ranges, or skill demand in the UK. The chart offers valuable insights to help you understand the industry's demands and potential career paths. The primary roles related to this certificate include Website Performance Analyst, Marketing Analyst, and Web Developer. Our 3D pie chart illustrates the percentage of job market demand for each role. By analyzing this data, you can make informed decisions regarding your desired career path in the industry. Website Performance Analysts focus on optimizing websites for better user experience and faster loading times. This role is essential as it directly impacts user engagement and conversion rates. Marketing Analysts, on the other hand, use data to drive and optimize marketing strategies, ensuring a strong return on investment. With the rise of digital marketing, marketing analysts are in high demand across various industries. Lastly, Web Developers are responsible for building and maintaining websites. They need a strong understanding of coding languages and frameworks, making them indispensable in today's digital-first world. By understanding the job market trends, you can tailor your skillset to meet industry demands and set yourself up for success in the Website Performance & Marketing Analytics field.

Entry Requirements

  • Basic understanding of the subject matter
  • Proficiency in English language
  • Computer and internet access
  • Basic computer skills
  • Dedication to complete the course

No prior formal qualifications required. Course designed for accessibility.

Course Status

This course provides practical knowledge and skills for professional development. It is:

  • Not accredited by a recognized body
  • Not regulated by an authorized institution
  • Complementary to formal qualifications

You'll receive a certificate of completion upon successfully finishing the course.

Why people choose us for their career

Loading reviews...

Frequently Asked Questions

What makes this course unique compared to others?

How long does it take to complete the course?

What support will I receive during the course?

Is the certificate recognized internationally?

What career opportunities will this course open up?

When can I start the course?

What is the course format and learning approach?

Course fee

MOST POPULAR
Fast Track: GBP £140
Complete in 1 month
Accelerated Learning Path
  • 3-4 hours per week
  • Early certificate delivery
  • Open enrollment - start anytime
Start Now
Standard Mode: GBP £90
Complete in 2 months
Flexible Learning Pace
  • 2-3 hours per week
  • Regular certificate delivery
  • Open enrollment - start anytime
Start Now
What's included in both plans:
  • Full course access
  • Digital certificate
  • Course materials
All-Inclusive Pricing • No hidden fees or additional costs

Get course information

We'll send you detailed course information

Pay as a company

Request an invoice for your company to pay for this course.

Pay by Invoice

Earn a career certificate

Sample Certificate Background
CERTIFICATE IN WEBSITE PERFORMANCE & MARKETING ANALYTICS
is awarded to
Learner Name
who has completed a programme at
London School of International Business (LSIB)
Awarded on
05 May 2025
Blockchain Id: s-1-a-2-m-3-p-4-l-5-e
Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.
SSB Logo

4.8
New Enrollment