Executive Development Programme in Live Video and Digital Marketing

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The Executive Development Programme in Live Video and Digital Marketing is a certificate course designed to empower professionals with the latest digital marketing strategies, focusing on live video. With the rapid growth of digital platforms and the increasing importance of online presence, this course is crucial for career advancement in today's technology-driven world.

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About this course

The programme covers essential skills in content creation, social media management, video production, analytics, and SEO. It provides learners with hands-on experience and industry insights to create and implement effective digital marketing campaigns. By the end of the course, participants will be equipped with the necessary tools to drive business growth, engage audiences, and make informed data-driven decisions. This industry-recognized certification will differentiate you in the job market and enhance your credibility as a digital marketing specialist.

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Course Details

Unit 1: Introduction to Live Video and Digital Marketing
Unit 2: Setting Up Your Live Video Platform
Unit 3: Crafting a Winning Live Video Content Strategy
Unit 4: Leveraging Social Media Channels for Live Video Marketing
Unit 5: Best Practices for Live Video Production
Unit 6: Analyzing and Measuring Live Video Performance
Unit 7: Integrating Live Video with Digital Marketing Campaigns
Unit 8: Building a Community through Live Video
Unit 9: Navigating Copyright and Licensing Issues in Live Video
Unit 10: Future Trends in Live Video and Digital Marketing

Career Path

The Executive Development Programme in Live Video and Digital Marketing is designed to equip professionals with the most sought-after skills in today's digital landscape. This section showcases a 3D pie chart highlighting the top five job roles in the industry, along with their respective market share. 1. **Digital Marketing Manager (35%)** Digital Marketing Managers are responsible for developing and implementing comprehensive digital marketing strategies that align with business goals. 2. **SEO Specialist (20%)** SEO Specialists optimize websites and content to improve search engine rankings and increase organic traffic. 3. **Content Marketing Specialist (18%)** Content Marketing Specialists create and distribute valuable content to engage and attract a target audience, driving profitable customer action. 4. **Social Media Manager (15%)** Social Media Managers oversee an organization's social media strategy, ensuring consistent brand messaging and engaging online communities. 5. **PPC Specialist (12%)** PPC Specialists manage and optimize pay-per-click advertising campaigns to generate leads, sales, and brand awareness. This 3D pie chart provides a clear visual representation of the current job market trends in the UK's digital marketing industry, empowering professionals to make informed career decisions and stay ahead of the competition.

Entry Requirements

  • Basic understanding of the subject matter
  • Proficiency in English language
  • Computer and internet access
  • Basic computer skills
  • Dedication to complete the course

No prior formal qualifications required. Course designed for accessibility.

Course Status

This course provides practical knowledge and skills for professional development. It is:

  • Not accredited by a recognized body
  • Not regulated by an authorized institution
  • Complementary to formal qualifications

You'll receive a certificate of completion upon successfully finishing the course.

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Sample Certificate Background
EXECUTIVE DEVELOPMENT PROGRAMME IN LIVE VIDEO AND DIGITAL MARKETING
is awarded to
Learner Name
who has completed a programme at
London School of International Business (LSIB)
Awarded on
05 May 2025
Blockchain Id: s-1-a-2-m-3-p-4-l-5-e
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