Certificate in Marketing Analytics: Power BI Foundations

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The Certificate in Marketing Analytics: Power BI Foundations is a comprehensive course designed to equip learners with essential skills in marketing analytics. This program focuses on Power BI, a leading data visualization and business intelligence tool used to make data-driven decisions.

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About this course

In today's data-driven world, marketing professionals with strong analytical skills are in high demand. This course provides learners with a solid foundation in marketing analytics, helping them to advance their careers in this competitive field. Through hands-on training and real-world examples, learners will gain a deep understanding of Power BI and its applications in marketing analytics. The course covers topics such as data modeling, visualization, dashboard creation, and report generation. With these skills, learners will be able to analyze complex marketing data and communicate their findings effectively to stakeholders. By the end of the course, learners will have a portfolio of marketing analytics projects to showcase their skills to potential employers. Overall, this course is an excellent opportunity for marketing professionals to enhance their skills and stay competitive in the industry. By earning this certificate, learners will demonstrate their expertise in marketing analytics and Power BI, opening up new career opportunities and advancing their careers.

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Course Details

• Introduction to Marketing Analytics
• Understanding Power BI
• Setting Up Power BI
• Data Visualization Basics
• Importing Data into Power BI
• Data Modeling and Transformation
• Creating Dashboards in Power BI
• Marketing KPIs and Metrics in Power BI
• Data Storytelling with Power BI
• Best Practices for Marketing Analytics in Power BI

Career Path

Google Charts 3D Pie Chart: Certificate in Marketing Analytics - Power BI Foundations UK Job Market Insights
The Certificate in Marketing Analytics - Power BI Foundations program prepares you for various roles in the UK job market, including Marketing Analyst, Data Analyst, Business Intelligence Analyst, and Marketing Specialist. Based on recent statistics, Marketing Analysts hold the largest market share, accounting for 45% of the positions filled by graduates from this program. Data Analysts come in second with a 30% share, followed by Business Intelligence Analysts with a 20% share. Marketing Specialists take up the remaining 5%.

Entry Requirements

  • Basic understanding of the subject matter
  • Proficiency in English language
  • Computer and internet access
  • Basic computer skills
  • Dedication to complete the course

No prior formal qualifications required. Course designed for accessibility.

Course Status

This course provides practical knowledge and skills for professional development. It is:

  • Not accredited by a recognized body
  • Not regulated by an authorized institution
  • Complementary to formal qualifications

You'll receive a certificate of completion upon successfully finishing the course.

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Sample Certificate Background
CERTIFICATE IN MARKETING ANALYTICS: POWER BI FOUNDATIONS
is awarded to
Learner Name
who has completed a programme at
London School of International Business (LSIB)
Awarded on
05 May 2025
Blockchain Id: s-1-a-2-m-3-p-4-l-5-e
Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.
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