Global Certificate in Connected Ad Systems

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The Global Certificate in Connected Ad Systems is a comprehensive course designed to meet the growing industry demand for experts in connected advertising. This certificate equips learners with essential skills needed to thrive in the rapidly evolving ad tech landscape.

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About this course

By enrolling in this course, you will gain a deep understanding of the connected ad ecosystem, programmatic advertising, and data-driven targeting strategies. You will also learn how to leverage advanced analytics for optimizing ad campaigns, ensuring maximum ROI. Apart from technical skills, this course emphasizes ethical considerations, privacy regulations, and viewability standards, making you a well-rounded professional ready to tackle real-world challenges. In an era where digital advertising dominates marketing budgets, this certification will significantly enhance your career advancement opportunities and make you stand out as a sought-after expert in the field.

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Course Details

• **Ad Tech Fundamentals** • Understanding Ad Ecosystem • Programmatic Advertising Basics • Key Ad Formats and Specs
• **Data Management and Targeting** • Data Collection Methods • Audience Segmentation and Targeting • Data Privacy and Compliance
• **Ad Operations** • Ad Server Management • Ad Trafficking and Delivery • Campaign Reporting and Optimization
• **Ad Creative and Dynamic Content** • Creative Development Strategies • Dynamic Creative Optimization
• **Ad Fraud and Verification** • Identifying Ad Fraud • Fraud Prevention Techniques • Ad Verification and Brand Safety
• **Emerging Trends in Connected Ad Systems** • Connected TV and OTT Advertising • Cross-Device Advertising • AI and Machine Learning in Ad Tech

Career Path

Entry Requirements

  • Basic understanding of the subject matter
  • Proficiency in English language
  • Computer and internet access
  • Basic computer skills
  • Dedication to complete the course

No prior formal qualifications required. Course designed for accessibility.

Course Status

This course provides practical knowledge and skills for professional development. It is:

  • Not accredited by a recognized body
  • Not regulated by an authorized institution
  • Complementary to formal qualifications

You'll receive a certificate of completion upon successfully finishing the course.

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GLOBAL CERTIFICATE IN CONNECTED AD SYSTEMS
is awarded to
Learner Name
who has completed a programme at
London School of International Business (LSIB)
Awarded on
05 May 2025
Blockchain Id: s-1-a-2-m-3-p-4-l-5-e
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