Executive Development Programme in UX Data & Performance Marketing
-- viewing nowThe Executive Development Programme in UX Data & Performance Marketing is a certificate course designed to empower professionals with the latest skills in user experience (UX) data analysis and performance marketing. In an era where data-driven decisions and user-centric design are crucial, this program bridges the gap between business strategy and UX, equipping learners with essential skills for career advancement.
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Course Details
• UX Data Analysis: Understanding user behavior through data-driven insights
• Performance Marketing Fundamentals: Paid advertising strategies and metrics
• User Research Methods: Qualitative and quantitative techniques for understanding users
• A/B Testing and Experimentation: Optimizing UX design through controlled experiments
• Google Analytics for UX: Measuring and tracking user engagement
• Conversion Rate Optimization (CRO): Increasing goal completions and sales
• UX Data Visualization: Communicating data insights effectively
• Attribution Modeling: Understanding the customer journey and marketing impact
• Marketing Automation and Personalization: Leveraging data to deliver personalized experiences
Career Path
Entry Requirements
- Basic understanding of the subject matter
- Proficiency in English language
- Computer and internet access
- Basic computer skills
- Dedication to complete the course
No prior formal qualifications required. Course designed for accessibility.
Course Status
This course provides practical knowledge and skills for professional development. It is:
- Not accredited by a recognized body
- Not regulated by an authorized institution
- Complementary to formal qualifications
You'll receive a certificate of completion upon successfully finishing the course.
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