Global Certificate in PR Survey Design & Social Listening

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The Global Certificate in PR Survey Design & Social Listening is a vital course that equips learners with the essential skills required in public relations today. This certificate course emphasizes the importance of data-driven decision making in PR, teaching how to design effective surveys and analyze social media data for valuable insights.

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About this course

In an era where brands must be responsive and adaptable, this course is in high industry demand. Learners will gain a comprehensive understanding of survey methodologies, questionnaire design, and social listening techniques, enabling them to monitor brand reputation, track trends, and measure PR campaign success. By completing this course, professionals will enhance their career advancement opportunities, demonstrating expertise in PR data analysis and strategic decision-making. The Global Certificate in PR Survey Design & Social Listening is an invaluable asset for anyone seeking to excel in the dynamic field of public relations.

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Course Details


Unit 1: Introduction to Public Relations (PR) Survey Design

Unit 2: Importance of Social Listening in PR

Unit 3: Designing Effective PR Surveys

Unit 4: Selecting the Right Survey Tools for PR

Unit 5: Social Listening Tools and Techniques

Unit 6: Analyzing PR Survey Data

Unit 7: Interpreting Social Listening Insights

Unit 8: Incorporating PR Survey Results and Social Listening Insights into PR Strategy

Unit 9: Best Practices for PR Survey Design and Social Listening

Unit 10: Case Studies in PR Survey Design and Social Listening

Career Path

The Global Certificate in PR Survey Design & Social Listening is an excellent choice for professionals seeking to expand their expertise and stay updated on job market trends, salary ranges, and skill demands in the UK. In the UK, PR & Communications Manager roles account for 35% of the job market, making it the most sought-after position in this field. PR Specialist and Social Listening Analyst positions follow closely, representing 25% and 20% of the market share, respectively. Content Strategists hold 15% of the market share, while Marketing Coordinators account for the remaining 5%. This 3D Pie chart, created using Google Charts, offers a visually engaging representation of these statistics, ensuring a responsive and adaptive layout for all screen sizes.

Entry Requirements

  • Basic understanding of the subject matter
  • Proficiency in English language
  • Computer and internet access
  • Basic computer skills
  • Dedication to complete the course

No prior formal qualifications required. Course designed for accessibility.

Course Status

This course provides practical knowledge and skills for professional development. It is:

  • Not accredited by a recognized body
  • Not regulated by an authorized institution
  • Complementary to formal qualifications

You'll receive a certificate of completion upon successfully finishing the course.

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GLOBAL CERTIFICATE IN PR SURVEY DESIGN & SOCIAL LISTENING
is awarded to
Learner Name
who has completed a programme at
London School of International Business (LSIB)
Awarded on
05 May 2025
Blockchain Id: s-1-a-2-m-3-p-4-l-5-e
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