Executive Development Programme in Customer Acquisition Technologies

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The Executive Development Programme in Customer Acquisition Technologies is a certificate course designed to empower professionals with the latest skills in customer acquisition. In today's digital era, understanding and implementing advanced customer acquisition technologies is crucial for business growth and success.

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About this course

This course is important as it provides learners with industry-demanded skills, knowledge, and tools necessary to excel in customer acquisition roles. It covers various topics, including customer relationship management, marketing automation, artificial intelligence, and data analytics. By enrolling in this course, learners will gain a competitive edge in the job market and enhance their career advancement opportunities. They will develop essential skills in customer acquisition technologies, enabling them to make informed decisions, optimize customer engagement, and drive business growth. In summary, the Executive Development Programme in Customer Acquisition Technologies is a valuable investment for professionals seeking to advance their careers and stay ahead in the ever-evolving business landscape.

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Course Details

• Customer Acquisition Technologies Overview
• Understanding Customer Segmentation and Targeting
• Digital Marketing Channels: SEO, SEM, Social Media & Content Marketing
• CRM & Marketing Automation Platforms: Salesforce, HubSpot, Marketo
• Data Analytics for Customer Acquisition: Google Analytics, Tableau
• Email Marketing Best Practices & Tools
• Lead Nurturing & Conversion Strategies
• Mobile Marketing Techniques & Trends
• Customer Acquisition Metrics & KPIs

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