Global Certificate in SEO & Paid Media Integration

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The Global Certificate in SEO & Paid Media Integration is a comprehensive course designed to meet the growing industry demand for digital marketing expertise. This certification equips learners with essential skills in Search Engine Optimization (SEO) and Paid Media, making them well-rounded digital marketing professionals.

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About this course

The course covers topics such as keyword research, on-page and off-page optimization, Google Ads, and Analytics. It emphasizes the importance of integrating SEO and Paid Media strategies for maximum campaign effectiveness. In today's digital age, businesses rely heavily on online presence and digital marketing for growth. Consequently, there's an increasing need for professionals who can effectively manage SEO and Paid Media campaigns. This course not only provides theoretical knowledge but also offers practical, hands-on experience. By the end of the course, learners will have the necessary skills to drive organic and paid traffic, improve online visibility, and contribute significantly to an organization's digital marketing efforts.

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Course Details


• SEO Fundamentals
• Keyword Research and Analysis
• On-Page and Technical SEO
• Off-Page SEO and Link Building
• Local SEO and Google My Business
• SEO Content Strategy and Optimization
• Paid Media Fundamentals
• Google Ads and Bing Ads Setup
• Paid Search Campaign Management
• Paid Social Media Advertising
• SEO & Paid Media Integration Strategies
• SEO & Paid Media Analytics and Reporting

Career Path

In the ever-evolving digital marketing landscape, SEO (Search Engine Optimization) and Paid Media are two crucial elements that businesses leverage to increase their online visibility and reach their target audience. With a Global Certificate in SEO & Paid Media Integration, professionals can enhance their skills and become more competitive in the UK job market. This section showcases a 3D pie chart that represents the distribution of roles in the SEO and Paid Media industry. The chart highlights the demand for SEO Specialists, Paid Media Specialists, and SEO & Paid Media Integration Specialists. In the UK, the average salary ranges for these roles are as follows: * SEO Specialists: £28,000 to £40,000 per year * Paid Media Specialists: £25,000 to £38,000 per year * SEO & Paid Media Integration Specialists: £35,000 to £50,000 per year The demand for professionals with a comprehensive understanding of both SEO and Paid Media continues to grow. By obtaining the Global Certificate in SEO & Paid Media Integration, professionals can tap into new career opportunities and stay ahead of the competition in the UK.

Entry Requirements

  • Basic understanding of the subject matter
  • Proficiency in English language
  • Computer and internet access
  • Basic computer skills
  • Dedication to complete the course

No prior formal qualifications required. Course designed for accessibility.

Course Status

This course provides practical knowledge and skills for professional development. It is:

  • Not accredited by a recognized body
  • Not regulated by an authorized institution
  • Complementary to formal qualifications

You'll receive a certificate of completion upon successfully finishing the course.

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GLOBAL CERTIFICATE IN SEO & PAID MEDIA INTEGRATION
is awarded to
Learner Name
who has completed a programme at
London School of International Business (LSIB)
Awarded on
05 May 2025
Blockchain Id: s-1-a-2-m-3-p-4-l-5-e
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