Masterclass Certificate E-commerce CRM: Advanced Analytics

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The Masterclass Certificate E-commerce CRM: Advanced Analytics is a comprehensive course designed to equip learners with essential skills for career advancement in the e-commerce industry. This course focuses on teaching advanced analytics techniques for Customer Relationship Management (CRM) in e-commerce, a critical aspect of modern online businesses.

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About this course

With the increasing demand for data-driven decision-making in e-commerce, this course is more relevant than ever. It provides learners with the tools and techniques to analyze customer data, identify trends, and make informed decisions that drive sales and growth. The course covers topics such as data visualization, segmentation, customer lifetime value, and predictive analytics. By completing this course, learners will have a deep understanding of CRM analytics and how to apply it to e-commerce. They will be able to analyze customer data, identify opportunities, and make data-driven decisions that drive results. This course is an excellent opportunity for anyone looking to advance their career in e-commerce or data analytics.

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Course Details


• CRM Analytics Fundamentals
• Data Segmentation and Targeting
• Customer Lifetime Value (CLV) Analysis
• Advanced Customer Behavior Analytics
• Predictive Analytics in CRM
• Marketing Automation and CRM Integration
• Measuring CRM Success with KPIs & Metrics
• Data Privacy and Security in CRM Analytics
• AI & Machine Learning in CRM Analytics
• Case Studies and Real-World CRM Analytics Applications

Career Path

The CRM job market in the UK is thriving, offering diverse roles for professionals with different skill sets. The 3D pie chart above provides a visual representation of the current trends in CRM job roles. CRM Analyst roles account for 30% of the market, highlighting the need for professionals capable of evaluating and interpreting CRM data to drive business growth. CRM Developers follow closely, claiming 25% of the market share. Their expertise in building and maintaining CRM systems is essential in ensuring seamless customer relationship management. CRM Managers, with 20% of the market, are responsible for overseeing CRM strategies and coordinating with various departments to improve customer relationships. CRM Consultants, representing 15% of the market, provide valuable guidance to businesses seeking to optimize their CRM systems and practices. Lastly, CRM Data Scientists make up the remaining 10% of the market. Their proficiency in extracting insights from complex CRM data is in high demand as businesses aim to make data-driven decisions.

Entry Requirements

  • Basic understanding of the subject matter
  • Proficiency in English language
  • Computer and internet access
  • Basic computer skills
  • Dedication to complete the course

No prior formal qualifications required. Course designed for accessibility.

Course Status

This course provides practical knowledge and skills for professional development. It is:

  • Not accredited by a recognized body
  • Not regulated by an authorized institution
  • Complementary to formal qualifications

You'll receive a certificate of completion upon successfully finishing the course.

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MASTERCLASS CERTIFICATE E-COMMERCE CRM: ADVANCED ANALYTICS
is awarded to
Learner Name
who has completed a programme at
London School of International Business (LSIB)
Awarded on
05 May 2025
Blockchain Id: s-1-a-2-m-3-p-4-l-5-e
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