Executive Development Programme in PR Strategy & Measurement
-- viewing nowThe Executive Development Programme in PR Strategy & Measurement is a certificate course designed to empower communications professionals with advanced skills in strategic planning and measurement. In an era where data-driven decision-making is paramount, this programme equips learners with the ability to measure and evaluate the effectiveness of PR campaigns, and use these insights to inform future strategies.
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Course Details
• PR Strategy Development
• Understanding Key Stakeholders
• Setting PR Goals & Objectives
• PR Messaging & Positioning
• PR Tactics & Execution
• Media Relations & Engagement
• Digital PR & Social Media Strategy
• PR Measurement & Evaluation
• PR Crisis Management
• Ethics in PR & Communications
Career Path
Entry Requirements
- Basic understanding of the subject matter
- Proficiency in English language
- Computer and internet access
- Basic computer skills
- Dedication to complete the course
No prior formal qualifications required. Course designed for accessibility.
Course Status
This course provides practical knowledge and skills for professional development. It is:
- Not accredited by a recognized body
- Not regulated by an authorized institution
- Complementary to formal qualifications
You'll receive a certificate of completion upon successfully finishing the course.
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