Certificate in Content Strategy for Learner Engagement
-- ViewingNowThe Certificate in Content Strategy for Learner Engagement is a comprehensive course designed to equip learners with essential skills for career advancement in content strategy. This program emphasizes the importance of engaging content in today's digital landscape and provides practical tools and techniques to meet industry demands.
5,680+
Students enrolled
GBP £ 140
GBP £ 202
Save 44% with our special offer
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• Content Strategy Development: This unit will cover the process of creating a content strategy that aligns with the goals of the organization and engages learners. It will include topics such as conducting a content audit, defining target audiences, and establishing key performance indicators (KPIs).
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• Content Creation: This unit will focus on the creation of high-quality content that resonates with learners. It will cover topics such as writing for the web, creating multimedia content, and incorporating interactive elements.
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• Content Management: This unit will cover the processes and tools used to manage and organize content. It will include topics such as content planning, scheduling, and workflow management.
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• Content Distribution: This unit will cover the various channels and methods used to distribute content to learners. It will include topics such as email marketing, social media, and search engine optimization (SEO).
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• Content Measurement and Analysis: This unit will cover the process of measuring and analyzing the performance of content. It will include topics such as data analysis, reporting, and optimization.
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• Content Accessibility: This unit will cover the best practices for making content accessible to all learners, including those with disabilities. It will include topics such as web accessibility standards, closed captioning, and alternative text.
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• Content Governance: This unit will cover the policies and procedures for managing content over time. It will include topics such as content ownership, content review, and content archiving.
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• Content Ethics: This unit will cover the ethical considerations of creating and distributing content. It will include topics such as truthfulness, fairness, and privacy.
Note: The above list is a suggestion and the actual units may vary depending on the course objectives and the target audience.
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