Certificate in Ad Fraud & Business Integrity
-- ViewingNowThe Certificate in Ad Fraud & Business Integrity is a comprehensive course designed to equip learners with the necessary skills to combat ad fraud and uphold business integrity. In an era where digital advertising revenue exceeds $300 billion, understanding ad fraud has become crucial.
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โข Ad Fraud Fundamentals
โข Understanding Ad Fraud Techniques (e.g., bot traffic, click injection, domain spoofing)
โข Ad Fraud Detection Methods and Tools
โข Data Analysis for Ad Fraud Detection
โข Business Integrity in Digital Advertising
โข Case Studies: Real-World Ad Fraud Examples
โข Ad Fraud Prevention Strategies
โข Building a Culture of Integrity in Advertising
โข Measuring and Reporting Ad Fraud KPIs
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