Executive Development Programme in Sales & Marketing Mastery
-- ViewingNowThe Executive Development Programme in Sales & Marketing Mastery is a certificate course designed to provide professionals with advanced knowledge and skills in sales and marketing. In today's highly competitive business landscape, the demand for skilled sales and marketing professionals is at an all-time high.
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โข Sales Strategy and Planning: Understanding the market, setting sales targets, and developing strategies to achieve them.
โข Customer Relationship Management (CRM): Building and maintaining relationships with customers, using technology to manage customer interactions.
โข Sales Process Optimization: Streamlining the sales process to increase efficiency and productivity, reducing sales cycle time.
โข Marketing Fundamentals: Understanding marketing concepts, including market research, product development, and promotion.
โข Digital Marketing: Leveraging digital channels to reach and engage customers, including social media, email, and content marketing.
โข Brand Management: Building and maintaining a strong brand, including positioning, messaging, and visual identity.
โข Sales and Marketing Analytics: Using data to measure and improve the effectiveness of sales and marketing efforts.
โข Sales Negotiation and Closing Techniques: Mastering the art of negotiation and closing deals to maximize revenue.
โข Leadership and Team Management: Developing leadership skills and managing a sales and marketing team to achieve business goals.
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