Executive Development Programme in YouTube: Building Your Brand
-- ViewingNowThe Executive Development Programme in YouTube: Building Your Brand certificate course is a valuable professional development opportunity. This program focuses on honing your skills to create and manage a successful YouTube brand, addressing industry demand for digital marketing expertise.
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โข YouTube Channel Setup: Creating a channel, optimizing channel art and profile picture, writing channel description, and enabling channel features.
โข Video Production: Planning, scripting, filming, and editing high-quality videos for your brand.
โข YouTube SEO: Researching keywords, optimizing video titles, descriptions, and tags for search visibility.
โข Brand Consistency: Maintaining a consistent style, tone, and message across all videos and channel content.
โข Engagement Strategies: Encouraging comments, likes, shares, and subscriptions through interactive content and calls-to-action.
โข Analytics and Metrics: Understanding YouTube analytics, setting goals, and measuring success through data-driven insights.
โข Monetization and Collaboration: Exploring options for monetization, cross-promotion, and influencer partnerships.
โข Content Strategy: Developing a long-term content strategy, including content pillars, video ideas, and publishing schedule.
โข Community Management: Building a loyal following, managing comments, and handling customer service issues on YouTube.
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