Executive Development Programme Christmas Branding: Driving Business Growth
-- ViewingNowThe Executive Development Programme in Christmas Branding: Driving Business Growth is a certificate course designed to help professionals leverage the holiday season to boost their brand and drive business success. This program emphasizes the importance of holiday-themed marketing campaigns and how they can significantly impact a company's bottom line.
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โข Unit 1: Understanding Christmas Branding: Defining the concept, primary goals, and benefits for businesses.
โข Unit 2: Holiday Market Research: Analyzing consumer behavior, trends, and competitor strategies during Christmas.
โข Unit 3: Christmas-themed Product Development: Creating festive product lines and limited-edition offers to drive sales.
โข Unit 4: Crafting Effective Christmas Marketing Campaigns: Leveraging traditional and digital channels for promotion.
โข Unit 5: Visual Merchandising and Store Design for Christmas: Enhancing in-store customer experience and boosting sales.
โข Unit 6: Christmas Content Creation: Developing engaging stories and messaging for marketing materials.
โข Unit 7: Social Media and Influencer Marketing Strategies for Christmas: Maximizing reach and engagement during the holiday season.
โข Unit 8: Customer Experience and Relationship Management during Christmas: Building brand loyalty through exceptional customer service.
โข Unit 9: Measuring Christmas Campaign Success: Tracking key performance indicators (KPIs) and adjusting strategies accordingly.
โข Unit 10: Post-Christmas Evaluation and Planning for Future Holiday Seasons: Analyzing results and refining strategies for long-term growth.
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