Executive Development Programme in School Brand: Digital Strategy
-- ViewingNowExecutive Development Programme in School Brand: Digital Strategy In today's digital age, schools need to establish a strong online presence to stay competitive. This certificate course is designed to equip education professionals with the skills to develop and implement effective digital strategies for their schools.
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โข Digital Branding Foundation: Understanding the digital landscape, school brand identity, and online presence.
โข Website Development: Best practices for creating and maintaining a responsive, user-friendly, and SEO-optimized school website.
โข Content Strategy: Generating and curating compelling content to engage and inform target audiences.
โข Social Media Management: Maximizing reach and influence through effective social media marketing.
โข Email Marketing: Building and nurturing relationships with personalized and automated email campaigns.
โข Search Engine Optimization (SEO): Improving online visibility through organic search strategies.
โข Paid Advertising: Leveraging digital advertising platforms, such as Google Ads and social media ads, to reach specific audience segments.
โข Data Analytics: Measuring and analyzing performance data to inform strategic decisions and optimize ROI.
โข Crisis Management: Proactively addressing and mitigating potential digital threats and reputation risks.
โข Emerging Trends: Exploring the latest developments and innovations in digital branding and marketing for schools.
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