Global Certificate in Website Performance & Customer Engagement
-- ViewingNowThe Global Certificate in Website Performance & Customer Engagement is a comprehensive course designed to enhance your digital marketing skills. This certificate program focuses on essential areas such as website optimization, customer engagement, and analytics, making it highly relevant in today's data-driven world.
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โข Website Performance Fundamentals: Introduction to website performance metrics, understanding user experience, and the importance of fast-loading websites. โข Performance Testing Methodologies: Overview of various performance testing tools, types of testing, and creating a performance testing strategy. โข Front-End Optimization Techniques: Minification, compression, caching, image optimization, and content delivery networks. โข Back-End Optimization Techniques: Server-side optimization, database optimization, and efficient code practices. โข Customer Engagement Strategies: Understanding user behavior, creating engaging content, and user-centered design principles. โข Web Analytics & Data-Driven Decisions: Setting up web analytics tools, interpreting data, and making informed decisions. โข Accessibility & Inclusivity: Introduction to web accessibility, creating inclusive websites, and ensuring compliance with accessibility standards. โข Security Best Practices: Overview of website security best practices, preventing common attacks, and ensuring user data privacy. โข Continuous Monitoring & Improvement: Importance of continuous monitoring, setting up alerts, and implementing a culture of continuous improvement.
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