Professional Certificate in Building a Results-Oriented PR Team
-- ViewingNowThe Professional Certificate in Building a Results-Oriented PR Team is a vital course for aspiring and current PR professionals. This program addresses the increasing industry demand for PR teams that deliver measurable results and contribute to business growth.
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โข Unit 1: Introduction to Public Relations (PR)
โข Unit 2: Building a PR Strategy
โข Unit 3: Identifying and Understanding Stakeholders
โข Unit 4: Crafting Effective PR Messages
โข Unit 5: Media Relations and Press Releases
โข Unit 6: Social Media and Digital PR
โข Unit 7: Measuring PR Results and ROI
โข Unit 8: Internal PR and Employee Communication
โข Unit 9: Crisis Management and PR
โข Unit 10: Ethics in PR and Professional Development
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