Executive Development Programme in Golf Operations: Data-Driven Management
-- ViewingNowThe Executive Development Programme in Golf Operations: Data-Driven Management is a certificate course designed to equip learners with essential skills for career advancement in the golf industry. This programme emphasizes the importance of data-driven decision-making in golf operations, an increasingly critical skill in today's digital age.
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โข Data Analysis for Golf Operations: Understanding the basics of data analysis and how it can be applied to golf operations, including data collection, cleaning, and interpretation.
โข Golf Course Operations Management: An overview of managing a golf course, including staffing, budgeting, and course maintenance.
โข Data-Driven Decision Making: Using data to make informed decisions in golf operations, including identifying key performance indicators and setting goals.
โข Golf Technology and Data Management: An exploration of current and emerging technologies used in golf operations, including tee sheet management, point-of-sale systems, and customer relationship management software.
โข Market Research and Analysis: Understanding the golf market, including trends, demographics, and competition, and how to use this information to inform golf operations strategy.
โข Financial Management for Golf Operations: Managing the financial aspects of golf operations, including budgeting, forecasting, and financial reporting.
โข Customer Relationship Management: Building and maintaining relationships with golf customers, including marketing, customer service, and loyalty programs.
โข Strategic Planning for Golf Operations: Developing a strategic plan for golf operations, including setting long-term goals and creating a roadmap to achieve them.
Note: These units are suggestions and can be modified to fit the specific needs of the program.
Additional Resources:
National Golf Course Owners Association - Data & Research
PGA of America - Business of Golf
Golf Business Network
KPI Golf -
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