Global Certificate in Connected Sales & Marketing Systems
-- ViewingNowThe Global Certificate in Connected Sales & Marketing Systems course is a comprehensive program designed to meet the growing industry demand for professionals with expertise in integrated sales and marketing systems. This course emphasizes the importance of a data-driven, interconnected approach to sales and marketing, and teaches learners how to leverage technology and analytics to drive business growth.
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โข Connected Sales Technologies: Understanding the latest sales technologies and how they can be integrated into a unified system.
โข Marketing Automation: Exploring the concept of marketing automation and its role in a connected sales and marketing system.
โข Data Management: Learning best practices for managing customer data across sales and marketing systems.
โข Customer Relationship Management (CRM): Examining the importance of CRM in connected sales and marketing systems and its impact on customer relationships.
โข Sales Enablement: Understanding the role of sales enablement in improving sales performance and its integration into a connected sales and marketing system.
โข Digital Marketing Channels: Exploring digital marketing channels, including social media, email, and mobile, and how they can be integrated into a connected sales and marketing system.
โข Analytics and Reporting: Learning how to use data and analytics to measure the success of a connected sales and marketing system and make data-driven decisions.
โข Change Management: Examining the importance of change management in implementing a connected sales and marketing system and ensuring its long-term success.
โข Privacy and Security: Understanding privacy and security considerations in a connected sales and marketing system and how to protect customer data.
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