Global Certificate in Performance Marketing: Results-Driven
-- ViewingNowThe Global Certificate in Performance Marketing: Results-Driven course is a comprehensive program designed to equip learners with the essential skills needed to excel in performance marketing. This course is significant due to the growing industry demand for professionals who can deliver measurable results through data-driven marketing strategies.
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โข Unit 1: Introduction to Performance Marketing
โข Unit 2: Performance Marketing Channels and Strategies
โข Unit 3: Data Analysis for Performance Marketing
โข Unit 4: Search Engine Marketing (SEM) & Search Engine Optimization (SEO)
โข Unit 5: Social Media Marketing and Advertising
โข Unit 6: Email Marketing and Automation
โข Unit 7: Display Advertising and Programmatic Buying
โข Unit 8: Mobile Marketing and App Advertising
โข Unit 9: Affiliate Marketing and Influencer Partnerships
โข Unit 10: Measuring Success: KPIs, Attribution Models, and Reporting
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