Global Certificate in Targeted Segmentation for Growth
-- ViewingNowThe Global Certificate in Targeted Segmentation for Growth is a comprehensive course designed to empower professionals with the essential skills to drive growth through data-driven customer segmentation. This course highlights the importance of understanding customer behavior, preferences, and needs to create targeted marketing strategies that yield higher ROI.
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โข Unit 1: Introduction to Targeted Segmentation
โข Unit 2: Understanding Market Segmentation
โข Unit 3: Importance of Targeted Segmentation for Business Growth
โข Unit 4: Types of Market Segmentation
โข Unit 5: Identifying Target Segments - Demographics, Psychographics and Behavior
โข Unit 6: Analyzing Target Segments - Data Analysis and Customer Insights
โข Unit 7: Creating Targeted Marketing Strategies - Products, Promotions, and Pricing
โข Unit 8: Communicating with Targeted Segments - Channels and Messaging
โข Unit 9: Measuring Success in Targeted Segmentation - Metrics and Evaluation
โข Unit 10: Best Practices in Targeted Segmentation for Global Growth
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