Executive Development Programme in Automotive UX Strategy & Design
-- ViewingNowThe Executive Development Programme in Automotive UX Strategy & Design is a certificate course that focuses on developing skills in automotive user experience (UX) strategy and design. This program is crucial in today's industry, where connected vehicles and intelligent interfaces are becoming the norm.
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โข User Experience (UX) Research in Automotive Design: Understanding user needs, behaviors, and pain points in the automotive context. Techniques for gathering user insights, such as interviews, surveys, and usability testing.
โข Automotive UX Design Principles: Best practices for designing user-centered automotive interfaces. Incorporating visual hierarchy, layout, typography, color, and other design elements to enhance usability.
โข Interaction Design for In-Vehicle Infotainment (IVI) Systems: Designing interactive experiences for IVI systems that are safe, intuitive, and enjoyable. Considering user workflows, mental models, and cognitive load.
โข Voice User Interface (VUI) Design for Automotive: Designing voice-based interfaces that are effective and engaging. Understanding conversational design principles, voice command syntax, and error handling strategies.
โข Automotive HMI and Multi-Modal Interaction: Exploring the use of haptic, auditory, and visual feedback in automotive interfaces. Balancing user attention, distraction, and situational awareness.
โข Prototyping and Iterative Design in Automotive UX: Techniques for prototyping automotive UX concepts, including paper prototyping, clickable wireframes, and interactive simulations. Incorporating user feedback and iterating on design solutions.
โข Automotive UX Metrics and Evaluation: Defining and measuring key UX metrics in automotive design. Evaluating the effectiveness of UX solutions through usability testing, heuristic evaluations, and expert reviews.
โข Inclusive Design in Automotive UX: Strategies for designing automotive interfaces that are accessible and usable for people with diverse abilities. Understanding accessibility guidelines and best practices.
โข Ethics and Privacy in Automotive UX: Considering ethical implications and privacy concerns in automotive UX design. Balancing user trust, data
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