Executive Development Programme in Brand Strategy
-- ViewingNowThe Executive Development Programme in Brand Strategy is a certificate course designed to empower professionals with the necessary skills to drive brand success in today's dynamic business environment. This program emphasizes the importance of branding as a key growth driver and focuses on strategic planning, customer engagement, and innovative marketing techniques.
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โข Understanding Branding and its Importance
โข Conducting Market Research and Competitor Analysis
โข Defining Brand Positioning and Value Proposition
โข Designing and Developing a Strong Brand Identity
โข Building and Executing a Brand Strategy Plan
โข Managing Brand Reputation and Crisis Management
โข Leveraging Digital Channels for Brand Awareness and Engagement
โข Measuring and Analyzing Brand Performance
โข Innovating and Differentiating the Brand in a Competitive Market
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