Professional Certificate in Marketing Brand Analytics
-- ViewingNowThe Professional Certificate in Marketing Brand Analytics is a comprehensive course that equips learners with essential skills for career advancement in the marketing industry. This program emphasizes the importance of data-driven decision making in marketing, focusing on brand analytics as a critical component of successful campaigns.
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โข Unit 1: Introduction to Marketing Brand Analytics
โข Unit 2: Data Collection Techniques in Brand Analytics
โข Unit 3: Data Analysis Tools and Software for Marketing Brand Analytics
โข Unit 4: Understanding Brand Metrics and KPIs
โข Unit 5: Analyzing Brand Performance and Competitor Analysis
โข Unit 6: Social Media Analytics for Brand Management
โข Unit 7: Customer Feedback Analysis and Sentiment Analysis
โข Unit 8: Market Segmentation and Targeting in Brand Analytics
โข Unit 9: Predictive Analytics and Forecasting in Marketing
โข Unit 10: Implementing Data-Driven Marketing Strategies
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