Professional Certificate in Maximizing Donation Potential
-- ViewingNowThe Professional Certificate in Maximizing Donation Potential is a comprehensive course designed to equip learners with essential skills for career advancement in the non-profit sector. This program focuses on the importance of effective fundraising strategies, donor engagement, and resource mobilization in the modern non-profit landscape.
7,250+
Students enrolled
GBP £ 140
GBP £ 202
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โข Fundraising Fundamentals: An introduction to the principles of effective fundraising, including donor segmentation, solicitation strategies, and the importance of building relationships. โข Donor Research and Prospecting: Techniques for identifying and qualifying potential donors, including data analysis, wealth screening, and prospect research tools. โข Major Gifts and Planned Giving: Strategies for securing large donations and planned gifts, including donor cultivation, solicitation, and stewardship. โข Capital Campaigns: Best practices for planning and executing successful capital campaigns, including feasibility studies, campaign planning, and volunteer management. โข Corporate and Foundation Giving: Techniques for soliciting and securing grants from corporations and foundations, including proposal writing, cultivation, and stewardship. โข Special Events and Annual Appeals: Strategies for planning and executing successful special events and annual appeals, including event planning, solicitation, and follow-up. โข Donor Relations and Stewardship: Techniques for building and maintaining strong relationships with donors, including donor recognition, stewardship programs, and communication strategies. โข Ethics and Compliance: Overview of legal and ethical considerations in fundraising, including gift acceptance policies, donor confidentiality, and data privacy.
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