Executive Development Programme in Dental Marketing & Practice Management
-- ViewingNowThe Executive Development Programme in Dental Marketing & Practice Management is a certificate course designed to meet the growing demand for specialized skills in dental practice management and marketing. This programme emphasizes the importance of strategic marketing, patient communication, and operational efficiency to drive success in dental practices.
2,795+
Students enrolled
GBP £ 140
GBP £ 202
Save 44% with our special offer
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โข Dental Marketing Fundamentals: Understanding the basics of dental marketing, including traditional and digital channels, patient acquisition strategies, and brand development.
โข Practice Management: Overview of dental practice management, including operations, finance, human resources, and technology.
โข Market Research: Conducting market research to identify target audiences, assess competition, and make data-driven decisions.
โข Digital Marketing: In-depth exploration of digital marketing channels, including social media, email, content marketing, and search engine optimization.
โข Reputation Management: Building and maintaining a positive online reputation, managing patient reviews, and addressing negative feedback.
โข Patient Experience: Creating a patient-centered practice, improving patient satisfaction, and increasing patient loyalty.
โข Analytics: Using data analytics to measure marketing effectiveness, track patient behavior, and make informed decisions.
โข Marketing Strategy: Developing a comprehensive dental marketing strategy, aligning marketing goals with practice objectives, and measuring success.
โข Leadership and Communication: Building leadership skills, effective communication strategies, and team management in a dental practice.
Note: The above list is not exhaustive and the actual course content may vary depending on the specific needs and goals of the dental practice.
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