Professional Certificate in Content Strategy for VP: Mastering the Algorithm
-- ViewingNowThe Professional Certificate in Content Strategy for VP: Mastering the Algorithm is a comprehensive course that equips learners with the essential skills needed to excel in content strategy and leadership. This program is designed to meet the growing industry demand for professionals who can develop and implement effective content strategies that align with business goals and optimize for search engine algorithms.
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โข Content Strategy Foundations
โข Understanding Audience Personas and User Journeys
โข SEO for Content Strategy: Keyword Research and On-page Optimization
โข Data Analysis for Content Strategy: Metrics and KPIs
โข Creating and Managing Editorial Calendars
โข Content Production Processes and Workflows
โข Content Distribution and Promotion Strategies
โข Leveraging Social Media and Influencer Marketing for Content
โข Content Strategy for Video and Multimedia Platforms
โข Advanced Content Strategy: Machine Learning and AI in Content Creation
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