Executive Development Programme in Retail Strategic Management

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The Executive Development Programme in Retail Strategic Management is a certificate course designed to provide learners with critical skills for career advancement in the retail industry. This programme focuses on strategic management, equipping learners with the ability to analyze market trends, develop effective retail strategies, and lead teams in a retail environment.

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ใ“ใฎใ‚ณใƒผใ‚นใซใคใ„ใฆ

With the retail industry experiencing constant growth and evolution, there is high demand for professionals with a deep understanding of retail strategic management. This course is important for individuals seeking to differentiate themselves in a competitive job market, and for organizations looking to enhance their retail strategy capabilities. By completing this programme, learners will be able to make informed, strategic decisions that drive retail success.

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ใ‚ณใƒผใ‚น่ฉณ็ดฐ

โ€ข Retail Industry Analysis: Understanding the retail landscape, trends, and challenges
โ€ข Retail Strategy Development: Formulating winning strategies for growth and competitive advantage
โ€ข Market Segmentation and Targeting: Identifying and prioritizing customer segments for retail success
โ€ข Product and Category Management: Maximizing product performance, assortment planning, and pricing strategies
โ€ข Customer Relationship Management: Building customer loyalty and delivering exceptional shopping experiences
โ€ข Retail Operations Management: Optimizing store operations, supply chain management, and technology adoption
โ€ข Retail Financial Management: Managing budgets, financial planning, and performance measurement
โ€ข Retail Talent Management: Attracting, developing, and retaining top retail talent
โ€ข Sustainability and Social Responsibility: Balancing profitability with social and environmental stewardship

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The **Executive Development Programme in Retail Strategic Management** is designed to equip professionals with the latest industry-relevant skills in retail strategic management. The programme focuses on four key areas: 1. **Data Analysis**: With 35% demand in the job market, data analysis is a crucial skill for retail professionals. Our programme covers advanced data analytics techniques and tools, enabling professionals to make data-driven decisions. 2. **Digital Marketing**: Retail is increasingly moving online, and digital marketing is becoming more important. Our programme covers digital marketing strategies, social media management, and online advertising, with 25% demand in the job market. 3. **Supply Chain Management**: Understanding the supply chain is essential for retail strategic management. Our programme covers supply chain strategy, logistics management, and inventory control, with 20% demand in the job market. 4. **Retail Technology**: Technology is transforming retail, from virtual reality fitting rooms to automated checkouts. Our programme covers the latest retail technologies and how to use them effectively, with 15% demand in the job market. 5. **Store Operations**: While e-commerce is growing, traditional brick-and-mortar stores are still important. Our programme covers store operations management, visual merchandising, and customer service, with 5% demand in the job market. The programme is designed to be flexible and responsive, adapting to the changing needs of the retail industry. The 3D pie chart below shows the demand for these skills in the UK job market, highlighting the importance of these skills for retail professionals.

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ใ‚ตใƒณใƒ—ใƒซ่จผๆ˜Žๆ›ธใฎ่ƒŒๆ™ฏ
EXECUTIVE DEVELOPMENT PROGRAMME IN RETAIL STRATEGIC MANAGEMENT
ใซๆŽˆไธŽใ•ใ‚Œใพใ™
ๅญฆ็ฟ’่€…ๅ
ใงใƒ—ใƒญใ‚ฐใƒฉใƒ ใ‚’ๅฎŒไบ†ใ—ใŸไบบ
London School of International Business (LSIB)
ๆŽˆไธŽๆ—ฅ
05 May 2025
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