Global Certificate in Email Marketing: Sales Edition
-- ViewingNowThe Global Certificate in Email Marketing: Sales Edition is a comprehensive course designed to empower learners with essential email marketing skills for sales roles. This certificate program highlights the importance of email marketing in today's digital landscape, where businesses prioritize customer engagement and retention.
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โข Email Campaign Strategy: Understanding the target audience, setting campaign goals, and creating a comprehensive email marketing strategy. โข Email Design & Copywriting: Best practices for crafting compelling email copy, utilizing visuals, and ensuring responsive design. โข Segmentation & Personalization: Techniques for segmenting email lists, personalizing email content, and increasing engagement. โข Deliverability & Compliance: Ensuring emails reach the inbox, understanding spam filters, and complying with email marketing regulations. โข Email Automation: Implementing automated email sequences, setting up workflows, and utilizing marketing automation tools. โข Metrics & Analytics: Tracking email campaign performance, analyzing key metrics, and optimizing campaigns for better results. โข Sales Funnel Optimization: Aligning email marketing with the sales funnel, identifying bottlenecks, and increasing conversion rates. โข Lead Nurturing & Conversion: Building relationships with leads, nurturing them through the sales funnel, and converting them into customers.
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