Global Certificate in Blogging: Content Strategy Frameworks
-- ViewingNowThe Global Certificate in Blogging: Content Strategy Frameworks is a comprehensive course designed to empower learners with the essential skills needed to thrive in the dynamic world of content creation and blogging. This certification program highlights the importance of well-planned content strategies that resonate with target audiences and drive business growth.
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GBP £ 140
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โข Content Strategy Fundamentals: Understanding the basics of content strategy, its role in blogging, and how to create an effective content strategy framework.
โข Target Audience Research: Identifying and understanding the target audience, creating buyer personas, and aligning content strategy with audience needs.
โข Content Planning: Developing a content calendar, planning blog post topics, and creating an editorial workflow.
โข Content Formats and Types: Exploring various content formats (e.g., long-form, short-form, listicles, how-to guides) and types (e.g., text, images, video, audio) and their applications in blogging.
โข SEO for Bloggers: Understanding search engine optimization (SEO) best practices, keyword research, and on-page optimization techniques for bloggers.
โข Content Promotion and Amplification: Learning about content distribution channels, social media promotion, influencer outreach, and email marketing.
โข Measurement and Analytics: Tracking and analyzing blog performance, setting up key performance indicators (KPIs), and optimizing content strategy based on data insights.
โข Content Ethics and Legal Considerations: Exploring content ethics, copyright laws, and disclosure requirements for sponsored content and affiliate marketing.
โข Content Strategy Tools and Resources: Introducing various content strategy tools and resources to streamline the content creation and promotion process.
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