Executive Development Programme in Music Technology and Business Strategies
-- ViewingNowThe Executive Development Programme in Music Technology and Business Strategies is a certificate course designed to bridge the gap between music creation and the business world. This programme emphasizes the importance of understanding technology and business strategies in the music industry, making it highly relevant and in-demand in today's digital age.
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โข Introduction to Music Technology: Understanding Digital Audio Workstations (DAWs), MIDI, synthesizers, and audio processing
โข Music Production Techniques: Recording, editing, mixing, and mastering music
โข Music Business Fundamentals: Revenue streams, copyright, royalties, and music licensing
โข Marketing and Promotion Strategies: Social media, email marketing, influencer marketing, and music publicity
โข Music Distribution: Physical and digital distribution channels, aggregators, and DSPs
โข Data Analysis for Music Business: Analyzing streaming data, social media metrics, and sales data
โข Music Startups and Entrepreneurship: Identifying opportunities, building a team, and securing funding
โข Legal Aspects of Music Business: Contracts, negotiations, intellectual property, and dispute resolution
โข Case Studies in Music Technology and Business: Examining successful and unsuccessful music tech companies and their strategies
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