Masterclass Certificate in Sales & Marketing Product Development
-- ViewingNowThe Masterclass Certificate in Sales & Marketing Product Development is a comprehensive course that equips learners with essential skills for career advancement in today's fast-paced business environment. This course is designed to provide a deep understanding of the product development lifecycle, from ideation to launch, and how to effectively market and sell the product to the target audience.
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โข Product Development Foundation: Understanding the product development process, product lifecycle, and product strategy.
โข Market Research and Analysis: Techniques for conducting market research, analyzing competition, and identifying target customers.
โข Product Design and Prototyping: Design thinking, user-centered design, and prototyping tools and techniques.
โข Customer Experience (CX) Design: Designing and optimizing customer experiences to drive sales and loyalty.
โข Go-to-Market Strategy: Planning and executing a successful go-to-market strategy, including positioning, messaging, and launch tactics.
โข Sales Enablement: Creating and delivering sales enablement materials, tools, and resources to support sales teams.
โข Performance Metrics and Analytics: Measuring and analyzing product and marketing performance, including key performance indicators (KPIs) and return on investment (ROI).
โข Innovation and Continuous Improvement: Techniques for fostering innovation, continuous improvement, and ideation in product development and marketing.
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