Professional Certificate in HR Branding: Building a Sustainable Brand
-- ViewingNowThe Professional Certificate in HR Branding: Building a Sustainable Brand course is a critical program designed to equip learners with the essential skills needed to excel in HR branding. This certificate course highlights the importance of creating and maintaining a strong, sustainable HR brand to attract top talent and build a positive employer image.
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โข Unit 1: Introduction to HR Branding & Employer Branding Principles
โข Unit 2: Conducting HR Brand Audit & Competitive Analysis
โข Unit 3: Crafting HR Brand Strategy & Messaging
โข Unit 4: Building Employer Brand through Recruitment Marketing
โข Unit 5: Leveraging Social Media & Content Marketing for HR Branding
โข Unit 6: Employee Value Proposition (EVP) Development
โข Unit 7: HR Branding Metrics & Analytics
โข Unit 8: Creating HR Brand Ambassadors & Advocates
โข Unit 9: HR Branding in Mergers, Acquisitions, & Restructuring
โข Unit 10: Sustaining HR Brand through Employee Engagement & Experiences
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