Global Certificate Christmas Branding: Brand Storytelling
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⢠Unit 1: Introduction to Christmas Branding · Understanding the significance of Christmas as a branding opportunity · Overview of global Christmas branding trends
⢠Unit 2: The Art of Brand Storytelling · Building emotional connections with customers · Telling authentic and compelling stories during the holiday season
⢠Unit 3: Developing a Holiday-themed Brand Narrative · Creating a consistent visual & written identity · Aligning brand values with the Christmas spirit
⢠Unit 4: Visual Design for Christmas Branding · Utilizing colors, typography, and imagery to evoke holiday emotions · Implementing festive packaging and merchandising strategies
⢠Unit 5: Copywriting & Messaging for Christmas Branding · Capturing the essence of Christmas in brand language · Developing persuasive calls-to-action
⢠Unit 6: Multi-channel Christmas Marketing Campaigns · Executing impactful strategies across online & offline platforms · Leveraging social media and influencer partnerships
⢠Unit 7: Customer Engagement & Experience · Building memorable in-store & online Christmas experiences · Creating interactive and sharable brand moments
⢠Unit 8: Measuring Christmas Branding Success · Defining key performance indicators (KPIs) · Analyzing campaign performance & customer feedback
⢠Unit 9: Post-Christmas Evaluation · Learning from successes & failures · Applying insights to future holiday branding campaigns
⢠Unit 10: Year-round Christmas Branding · Maintaining festive spirit beyond the holiday season · Incorpor
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