Executive Development Programme in Event Marketing: Digital Strategies
-- ViewingNowThe Executive Development Programme in Event Marketing: Digital Strategies certificate course is a valuable opportunity for professionals seeking to excel in the dynamic world of event marketing. This program emphasizes the importance of digital strategies in today's event marketing landscape, addressing industry demand for experts who can effectively leverage digital tools to enhance event reach, engagement, and ROI.
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⢠Unit 1: Introduction to Event Marketing & Digital Strategies
⢠Unit 2: Understanding the Digital Landscape & Online Presence
⢠Unit 3: Leveraging Social Media Platforms for Event Marketing
⢠Unit 4: SEO & SEM for Event Promotion
⢠Unit 5: Content Marketing & Storytelling for Events
⢠Unit 6: Email Marketing for Event Registration & Engagement
⢠Unit 7: Influencer Marketing & Collaborations
⢠Unit 8: Data Analytics & Performance Metrics for Event Success
⢠Unit 9: Mobile Marketing & Event Apps
⢠Unit 10: Virtual & Hybrid Events: Navigating the New Normal
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