Global Certificate in Sales & Market Research
-- ViewingNowThe Global Certificate in Sales & Market Research is a comprehensive course designed to equip learners with essential skills for career advancement in sales and market research fields. This course emphasizes the importance of data-driven decision-making, market analysis, and customer insights to drive sales growth and revenue.
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⢠Sales Fundamentals: Understanding the sales process, prospecting, lead generation, and qualification.
⢠Market Research Methods: Quantitative and qualitative research techniques, data collection, and analysis.
⢠Market Segmentation and Targeting: Identifying and analyzing target markets, customer profiling, and positioning.
⢠Product Marketing: Product development, lifecycle management, messaging, and go-to-market strategies.
⢠Sales Enablement: Equipping sales teams with the resources, training, and technology to succeed.
⢠Market Trends and Analysis: Understanding macroeconomic factors, market dynamics, and emerging trends.
⢠Sales and Marketing Metrics: Tracking and measuring sales performance, marketing ROI, and KPIs.
⢠Digital Marketing and Social Selling: Leveraging digital channels, social media, and content marketing for sales growth.
⢠Customer Relationship Management: Building and maintaining customer relationships, customer satisfaction, and loyalty.
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