Executive Development Programme in Scaling Data-Driven UX
-- ViewingNowThe Executive Development Programme in Scaling Data-Driven UX is a certificate course designed to meet the growing industry demand for professionals with expertise in data-driven user experience (UX) design. This programme emphasizes the importance of using data analytics and user research to create user-centered designs, driving innovation, increasing customer satisfaction, and improving business outcomes.
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⢠Data-Driven UX Design Fundamentals: Understanding the importance of data-driven UX design, user research methods, data collection and analysis techniques.
⢠User Research and Data Collection: Exploring various user research methodologies, creating and conducting surveys, usability tests, and interviews.
⢠Data Analysis for UX Design: Analyzing user data to identify patterns, trends, and insights, interpreting quantitative and qualitative data to improve UX.
⢠Prototyping and Iterative Design: Creating prototypes based on data insights, iterative design principles, and A/B testing.
⢠Scaling Data-Driven UX: Strategies for scaling data-driven UX across teams and products, creating UX guidelines, and promoting a data-driven culture.
⢠Data Visualization for UX Design: Presenting data insights in a visual format to facilitate better understanding, communication, and decision-making.
⢠Usability Testing and Analytics: Evaluating product usability, setting up and tracking key UX metrics, and utilizing analytics tools for data-driven UX optimization.
⢠Privacy and Ethics in Data-Driven UX: Ensuring user privacy, security, and ethical considerations in data collection, analysis, and application in UX design.
⢠Communication and Collaboration: Effective communication and collaboration with cross-functional teams, stakeholders, and decision-makers for successful data-driven UX.
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