Professional Certificate in Ad Tech Essentials
-- ViewingNowThe Professional Certificate in Ad Tech Essentials is a comprehensive course designed to equip learners with the fundamental concepts and skills necessary to thrive in the rapidly evolving advertising technology industry. This program is crucial for individuals seeking to stay ahead in the competitive Ad Tech landscape, as it provides in-depth knowledge of programmatic advertising, data analytics, and marketing automation tools.
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⢠Programmatic Advertising
⢠Ad Tech Ecosystem
⢠Real-Time Bidding (RTB)
⢠Demand Side Platforms (DSP)
⢠Supply Side Platforms (SSP)
⢠Ad Exchanges
⢠Data Management Platforms (DMP)
⢠Ad Verification and Fraud Detection
⢠Ad Operations and Yield Management
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