Professional Certificate in Ad ROI for Marketing Specialists
-- ViewingNowThe Professional Certificate in Ad ROI for Marketing Specialists is a crucial course that provides learners with the skills to measure and optimize the return on investment (ROI) of advertising campaigns. This course is essential as it bridges the gap between marketing and finance, enabling learners to make data-driven decisions, and improve the effectiveness of marketing strategies.
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⢠Understanding Ad ROI
⢠Importance of Ad ROI in Marketing
⢠Components of Ad ROI Calculation
⢠Metrics for Measuring Ad ROI
⢠Ad ROI Formulas and Examples
⢠Tracking Ad ROI with Google Analytics
⢠Improving Ad ROI through A/B Testing
⢠Ad ROI Best Practices for Different Platforms
⢠Case Studies on Ad ROI Successes and Failures
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