Executive Development Programme in IP for Social Brand Leadership
-- ViewingNowThe Executive Development Programme in IP for Social Brand Leadership is a certificate course aimed at empowering professionals to lead social brands using Intellectual Property (IP) rights. This program highlights the importance of IP in today's interconnected world, where protecting and leveraging intangible assets is crucial for business success.
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⢠Intellectual Property (IP) Fundamentals
⢠Social Brand Leadership: Key Concepts and Best Practices
⢠IP Strategy for Social Brand Leadership
⢠Trademarks and Brand Protection in Social Media
⢠Copyright and Content Creation for Social Branding
⢠Patents and Innovation in Social Brand Leadership
⢠IP Licensing and Collaboration in the Social Media Context
⢠IP Enforcement and Anti-Counterfeiting in Social Media
⢠Data Privacy and Security in Social Brand Leadership
⢠Developing an Effective IP Policy for Social Media
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