Global Certificate in Sales Forecasting for CPG
-- ViewingNowThe Global Certificate in Sales Forecasting for CPG is a comprehensive course designed to equip learners with essential skills in sales forecasting for the Consumer Packaged Goods (CPG) industry. This course comes at a time when accurate sales forecasting is more critical than ever, with companies seeking professionals who can help them make informed decisions and drive growth.
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⢠Introduction to Sales Forecasting: Understanding the basics, importance, and benefits of sales forecasting for Consumer Packaged Goods (CPG) companies.
⢠Data Analysis for Sales Forecasting: Collecting, cleaning, and interpreting historical sales data to identify patterns, trends, and seasonality.
⢠Quantitative Sales Forecasting Techniques: Time series models, moving averages, exponential smoothing, and ARIMA models.
⢠Qualitative Sales Forecasting Methods: Executive opinions, sales force composite, and market research methods.
⢠Integrating Internal and External Factors: Accounting for marketing, pricing, and competitive intelligence in sales forecasting.
⢠Sales Forecasting Software and Tools: An overview of popular sales forecasting software and their features for CPG companies.
⢠Building a Sales Forecasting Model: Step-by-step process of creating a robust sales forecasting model tailored for CPG companies.
⢠Monitoring and Validating Sales Forecasts: Techniques to measure the accuracy and effectiveness of sales forecasts, and how to adapt the model over time.
⢠Communication and Collaboration: Best practices for sharing sales forecasts with cross-functional teams, stakeholders, and executives.
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