Global Certificate in University Storytelling and Community Building
-- ViewingNowThe Global Certificate in University Storytelling and Community Building is a comprehensive course designed to meet the growing industry demand for effective communicators and community builders in higher education. This course emphasizes the importance of storytelling as a powerful tool for engaging stakeholders, fostering a sense of belonging, and promoting institutional success.
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Unit 1: Introduction to University Storytelling
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Unit 2: Building a University Brand Narrative
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Unit 3: Harnessing Social Media for University Storytelling
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Unit 4: Engaging Stakeholders: Students, Faculty, and Alumni
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Unit 5: Crafting Compelling Content: Writing for University Audiences
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Unit 6: Visual Storytelling: Photography and Video Production
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Unit 7: Measuring Success: Analytics and Evaluation in University Storytelling
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Unit 8: Navigating Crisis Communications and Reputation Management
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Unit 9: Leveraging Events and Campus Traditions for Storytelling
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Unit 10: Creating a Culture of Storytelling within the University Community
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