Professional Certificate in Business Acumen for Marketing Professionals
-- ViewingNowThe Professional Certificate in Business Acumen for Marketing Professionals is a career-enhancing course designed to equip learners with essential business skills necessary to thrive in the marketing industry. This program emphasizes the importance of understanding financial, strategic, and operational aspects of business operations, enabling marketing professionals to make informed decisions, communicate more effectively with cross-functional teams, and drive overall business growth.
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⢠Understanding Business Acumen
⢠Marketing Strategy and Planning
⢠Financial Analysis for Marketers
⢠Customer Acquisition and Retention
⢠Data-Driven Marketing Decisions
⢠Business Ethics and Corporate Social Responsibility
⢠Digital Marketing and Social Media Strategies
⢠Marketing Analytics and KPIs
⢠Stakeholder Management and Communication
⢠Leadership and Team Management in Marketing
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