Executive Development Programme in News Audience Development: Growing Reach
-- ViewingNowThe Executive Development Programme in News Audience Development: Growing Reach is a certificate course designed to empower media professionals with the skills to expand their audience base. In an era of information overload, learning how to attract and retain users is crucial for career advancement in journalism and media.
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⢠Audience Research: Understanding Demographics, Psychographics, and Behavior
⢠Data Analysis for Audience Insights
⢠Content Strategy and Development for Targeted Audience
⢠Digital Marketing and Promotion Techniques
⢠Search Engine Optimization (SEO) and News Ranking
⢠Social Media Management and Optimization
⢠Paid Advertising and Sponsorship Strategies
⢠Metrics and Analytics for Audience Growth
⢠Engagement and Retention Techniques
⢠Case Studies of Successful Audience Development
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