Executive Development Programme in Future-Ready PR & Blockchain
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⢠Future-Ready PR Strategy: Understanding the intersection of PR and blockchain technology to build a future-ready communication strategy.
⢠Blockchain Basics: Demystifying blockchain technology, its components, and applications for PR professionals.
⢠Smart Contracts and PR: Leveraging smart contracts for transparent and tamper-proof communication in PR.
⢠Decentralized PR: Exploring decentralized PR platforms and their impact on traditional PR models.
⢠Reputation Management in Blockchain: Utilizing blockchain to manage and enhance brand reputation.
⢠Blockchain-based PR Tools: Familiarizing with blockchain-powered PR tools to streamline workflows.
⢠Tokenomics and PR: Understanding the role of tokenomics in shaping PR strategies and communication.
⢠PR Metrics in Blockchain: Quantifying PR success using blockchain-based metrics and analytics.
⢠Legal and Ethical Considerations: Addressing legal and ethical implications of using blockchain in PR.
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